The OrganWise Guys Program (OWG)

 The OrganWise Guys Program (OWG) is a direct education and PSE change intervention designed to increase fruit and vegetable consumption and increase physical activity among participants, as well as facilitate PSE changes in the settings in which it is conducted. SNAP-Ed staff or trained classroom teachers provide direct education through various curriculum to youth in child-care and school settings and provide support materials for families. The WISERCISE! program provides 10-minutes of desk-side daily physical activity in the classroom. Foods of the Month helps create a healthy cafeteria environment via daily nutrition messaging and outreach to parents. The OWG gardening curriculum helps establish gardens while children learn to grow and consume homegrown food. These curriculum focus on PSE changes by working with school wellness councils to develop policies that address foods served at school events, establish school gardens, and improve and promote school meals/snacks. Partnerships and parent/adult engagement in positive health behaviors can lead to PSE change that is sustainable and beneficial community wide.

Target Behavior: Physical Activity and Reducing Screen Time, Food Insecurity/Food Assistance

Intervention Type: Direct Education, PSE Change

Heart Smarts

Heart Smarts is a direct education, PSE change, and social marketing intervention that combines healthy food access, nutrition education, and health and social services for individuals to improve their health and reduce their risk of diet-related disease. The program offers nine lessons for use in retail environments covering topics like fruits and vegetables, whole grains, sodium, sugar-sweetened beverages and making healthy choices along with nutrition-focused tip sheets. Each lesson includes taste tests, recipes, healthy food incentive coupons* and health screenings* (for blood pressure, weight checks, and healthy lifestyle counseling and referrals). Technical assistance and training is provided to site staff and storeowners to support PSE changes including healthier stores, businesses and communities.

Target Behavior: Healthy Eating

Intervention Type: Direct Education, Social Marketing, PSE Change

*These Heart Smarts components (health screenings, including blood pressure and BMI; counseling and referrals; and healthy food incentive coupons help participants choose heart-healthy items at the site) are not allowable by SNAP-Ed. Heart Smarts lessons and food tastings can be used without these additional components. Screenings and coupons can be funded by grants or partnered organizations.

Teen Battle Chef (TBC)

Teen Battle Chef (TBC) is a direct education, social marketing, and PSE change intervention designed to develop skills in nutrition, cooking, and leadership for participants and their families through cooking lessons, a PSE campaign, ongoing nutrition education, development of youth leaders, and supporting a culture of wellness in partner organizations. TBC includes eight sessions in which participants learn plant-focused recipes and cooking skills to compete in cooking battles. After eight weeks of skill development, the Teen Chefs choose one of four tracts to impact PSE change. The four tracts are bundled with the curriculum license and include School Food Ambassadors (for collaborating with schools’ food service), Special Event Headliners (for ensuring healthy options at School Events), CHEFS 4 Change (program for youth collaboration with local bodegas to support healthy ‘grab n’ go’ options), and Culinary Coaches (teaching other students healthy meal/snack strategies).

TBC School Food Ambassadors have been effectively utilized as partners with school food service to co-develop new school menu items and promote them with demos and sampling. This active collaborative creates peer-driven motivation for more students to participate in school lunch and breakfast, which is easily measured through school food service participation rates.

Target Behavior: Healthy Eating, Physical Activity and Reducing Screen Time, Food Insecurity/Food Assistance

Intervention Type: Direct Education, Social Marketing, PSE Change

FNV

The FNV Campaign is a social marketing and PSE Change intervention that aims to present fruits and vegetables in a way that is both fun and cool, ultimately shifting attitudes, behavior and social norms relative to healthy eating. The objectives of the FNV Campaign are to create positive attitudes toward fruits and vegetables and to drive increased consumption of fruits and vegetables in targeted communities amongst SNAP eligible audiences. Targeted at millennials, the FNV campaign uses humor and the power of celebrity to voluntarily shift consumer behavior toward healthier dietary choices. The campaign’s recommended approach includes surround sound marketing through billboards, retail, and transit media placements and in advertising buys on social and digital media, but it can be customized and tailored based on individual campaign needs.

Target Behavior: Healthy Eating

Intervention Type: Social Marketing, PSE Change

Farm to Early Care and Education

Farm to Early Care and Education (farm to ECE) is a PSE change intervention designed to increase access to healthy, local foods in ECE settings through local food purchasing and gardening; increase the quality of the ECE setting through food, nutrition, and agriculture

related experiential education; increase children’s acceptance and preference for healthy foods; increase children and family knowledge about healthy foods and local food systems; and  positively influence child, family, and provider health behaviors. Farm to ECE includes a set of activities and strategies that include 3 core elements of farm to school – local food purchasing, gardens, and food, nutrition, and agriculture education – implemented with the goal of enhancing the quality of the ECE environment and the educational experience in all types of ECE settings. As farm to ECE is not a “one size fits all” strategy, the core elements adapt readily to different settings, geographic locations, enrollment numbers, and diverse ages and abilities of children. Farm to ECE aims to advance racial and social equity by increasing access to healthy, local foods and high quality education opportunities for all children.

Target Behavior: Healthy Eating

Intervention Type: PSE Change

Food Hero

Food Hero is a multi-channel social marketing campaign designed to change family and community behaviors.  Food Hero includes an extensive evaluation process. The program is designed to increase fruit and vegetable consumption among low-income Oregonians, and components of the campaign have been used widely in other states and countries.

Target Behavior: Healthy Eating

Intervention Type: Direct Education, PSE Change, Social Marketing

Riverside Unified School District (RUSD) Farmers’ Market Salad Bar Program

The Riverside Unified School District (RUSD) Farmers’ Market Salad Bar Program is a direct education and PSE change intervention designed to promote healthy eating in children by increasing the availability of fruits and vegetables in school lunches and providing nutrition education to increase knowledge of and improve attitudes toward eating a variety of locally grown produce. The RUSD approach is revenue neutral for the district’s nutrition services and income-generating for local, small farmers. Its primary component is the Farmers’ Market Salad Bar, a daily salad bar stocked with produce provided by local farmers. The percentage of salad bar offerings that are locally grown ranges from 50-100%, depending on the time of year. The program offers cooking carts, chef and farmer visits to the classroom, Harvest of the Month teacher training and activities, school gardens, and field trips to farms and farmers markets.

Target Behavior: Healthy Eating

Intervention Type: Direct Education, PSE Change

Faithful Families Eating Smart and Moving More (Faithful Families)

Faithful Families Eating Smart and Moving More (Faithful Families) is a direct education and PSE change intervention that focuses on healthy environmental and policy changes within faith communities. It also promotes healthy eating habits and increased physical activity through a series of group nutrition/physical activity education sessions. Faithful Families can be used with any faith tradition. Trained lay leaders from individual faith communities are paired with nutrition/physical activity educators to co-teach lessons and deliver the program.

Target Behavior: Healthy Eating, Physical Activity, Food Insecurity/Food Assistance

Intervention Type: Direct Education, PSE Change

Harvest of the Month (HOTM)

Harvest of the Month (HOTM) is a social marketing intervention designed to raise awareness of the benefits of eating fruits and vegetables and being active every day in a variety of settings including schools, daycare, and afterschool programs; retail food stores and farmers markets; health clinics; food banks; and worksites. HOTM provides materials for students, families, and the community to engage in hands-on opportunities to explore, taste, and learn about the importance of eating fruits and vegetables and being active every day. Resources provide the opportunity for collaboration among many partners and stakeholders, including educators, school nutrition staff, school administrators, students, parents, farmers, retail outlets, worksites, SNAP offices, after-school programs, and more.

Target Behavior: Healthy Eating, Physical Activity

Intervention Type: PSE Change, Social Marketing

ReFresh

The ReFresh curriculum is a direct education intervention designed to encourage students to consume more fruits, vegetables, whole grains, and low-fat or fat free dairy products and to be more physically active. Composed of a series of 8 nutrition education units, ReFresh is designed for implementation in fourth and fifth grade classrooms throughout the school year from October through May. Lessons align with Common Core courses such as math and language arts and offer opportunities for taste testing, discussion, and reflection. Throughout the ReFresh curriculum, the following behaviorally-focused messages are emphasized:

  • Make half your plates fruits and vegetables
  • Make at least half your grains whole grains
  • Increase physical activity
  • Maintain calorie balance

Target Behavior: Healthy Eating

Intervention Type: Direct Education

Healthy Behaviors Initiative (HBI)

The Healthy Behaviors Initiative (HBI) is an after school (AS) program designed to enable and recognize on-site staff to offer practical, user-friendly and effective nutrition, physical activity (PA), and food security intervention activities. HBI is a multi-level effort for the children, site staff, sponsoring organizations, and the multi-county Superintendent regions to complement in-school and community resources. A key to success in the infrastructure is the opportunity for AS programs to become certified by the Center for Collaborative Solutions as a HBI Learning Center. Learning Centers provide modeling, peer support, mentoring, and exchange among AS sites in their geographic areas.

Target Behavior: Healthy Eating; Physical Activity

Intervention Type: PSE Change

Michigan Harvest of the Month (MiHOTM)

Michigan Harvest of the Month™ (HOTM) is a multi-level intervention designed to increase consumption of and access to fruits and vegetables; link child-focused nutrition education in schools with adult-focused supports in community-based food access settings; increase consumption of locally grown produce by connecting growers to their communities in school, child care, worksite, retail, farmers market, health care, and emergency food settings. HOTM features ready-to-go supplemental nutrition education materials that can easily be integrated into the core curriculum and are based on the current Dietary Guidelines for Americans.

Target Behavior: Healthy Eating

Intervention Type: Direct Education, Social Marketing, PSE Change